NEU-NOD Senior GTM Manager job at Anker Innovations LTD(A) China, US

Job Description

1. Market Strategy Development:

Develop and implement comprehensive go-to-market strategies for Anker Innovations' product lines in the North-Eastern EU region.
Conduct market research and analysis to identify key trends, opportunities, and competitive landscape.
Define target customer segments and develop tailored marketing and sales approaches.

2. Product Launch and Execution:

Lead the planning and execution of product launches, ensuring alignment with global and regional /sub-regional objectives.
Collaborate with product management, marketing, sales, and other cross-functional teams to ensure successful product introduction and adoption.
Monitor and analyze launch performance, providing insights and recommendations for continuous improvement.

3. Sales Enablement:

Develop and deliver training programs and materials to equip the sales team with the knowledge and tools needed to effectively sell Anker Innovations' products.
Work closely with the sales team to identify and address any barriers to sales success.
Provide ongoing support and guidance to the sales team to drive revenue growth.

4. Partnership and Channel Management:

Identify and establish strategic partnerships with key distributors, retailers, and other channel partners in the region.
Manage and nurture relationships with existing partners to maximize sales and market penetration.
Develop and implement channel programs and incentives to drive partner engagement and performance.

5. Performance Monitoring and Reporting:

Track and analyze key performance metrics to assess the effectiveness of go-to-market strategies and initiatives.
Prepare regular reports and presentations for senior management, highlighting achievements, challenges, and recommendations.
Continuously refine and optimize go-to-market approaches based on performance data and market feedback.

Job Tags

Full time,

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